IAB UK

IAB UK Logo

The Internet Advertising Bureau (IAB) is the UK trade association for digital advertising, representing the UK’s leading advertisers, agencies, data/ad-tech providers and media owners. Given the rapidly evolving nature of the digital landscape, the IAB works to ensure that marketers can maximise the potential of digital media and mobile devices, helping members engage their customers and build great brands. By disseminating knowledge and fostering dialogue through research, policy guidance, training and events, the IAB aims to be every marketer’s authoritative and objective source for best practices in internet advertising.

To access the IAB’s current research, policy briefings, training opportunities and events schedule, please visit www.iabuk.net or twitter.com/iabuk.