John Mitchison

John has extensive in-depth knowledge of the data and marketing industries, with more than 20 years of experience in both. Through his work leading the Telephone Preference Service (TPS), he has contributed to many industry and government working groups and committees on the subject of nuisance telephone calls and marketing. More recently he has worked closely with fundraisers and charities to give advice and support to organisations dealing with the changes affecting their sector, such as the introduction of the Fundraising Preference Service. John is also the media spokesperson for the DMA, giving comment and opinion on a host of industry issues. Prior to joining the DMA, John was a Client Services Manager for ACXIOM, managing large data campaigns for clients. Before working at Acxiom John worked at the Daily Telegraph where he was responsible for generating data for their membership acquisition program and production of direct marketing material.